Affiliate marketing is built for profitability. It is performance based as the advertiser pays the affiliate a commission only once a sale has been made. So you are never paying for “potential sales” or impressions. One of the reasons CMO’s […]
An API integration is the connection between two or more applications, via their APIs, that lets those systems exchange data. API integrations power processes throughout many high-performing businesses that keep data in sync, enhance productivity, and drive revenue. What is an […]
Affiliate Marketing is an arrangement between a merchant that needs to sell an item and an advertiser who needs to help get individuals to purchase that item. How about we investigate the two characters in play: The Merchant […]
There are lots of myths out there surrounding affiliate marketing, and these can frequently cause brands/businesses to pass on these kinds of programs. It’s important you understand some of these myths so you can make the correct decisions for the future […]
The high number of abbreviations used in digital marketing can be overwhelming. We got your back sharing 20 affiliate marketing terms you should know. API API stands for application programming interface. The API is a set of functions and […]
Identifying marketing niches, meaning both a broader niche or a micro-niche, is the key to making money in the marketing business. Can you imagine advertising tea and biscuits to Super Bowl fans around the NFL finals in the USA? Or, winter sports-equipment […]
KPIs are a type of performance measurement used to evaluate progress toward a strategic objective or goal. In affiliate marketing, different companies have different KPIs by which they measure success. Why Companies Set KPIs In Affiliate Marketing How and why […]
In marketing, CPR stands for “cost per rating point.” Cost per rating point is the same as cost per point, or CPP. Each point refers to 1 percent of a given market. Independent ratings agencies measure the number of consumers […]
Cost per sale or CPS is a kind of payment methods for promoting products, services or websites on the Internet. Merchants pay their affiliates for every sale. It means when transaction made by credit card is completed. This kind of […]
Cost per lead (CPL) is one form of performance-based adverting. In some ways, it’s a middle ground between online advertising models like cost per impression (CPM) where a publisher is not directly rewarded or punished tied to how that traffic […]
